New This Year

Rescue Round-Up

Abstract Creative Runway

Therapy Dog Certification

Dear Pet Professionals,

Wow! That is what you are going to say when you look through this program. Your second instinct may be to sit back and become overwhelmed with all the choices. What should you do when you come to Groom Expo?

First, evaluate your own situation. What do you need most in your business this year? Grooming skills? Animal Behavior? Marketing or Retailing? Business or Motivation? Pet Health Care?

Make this program book your workbook. Get a plan. Prioritize. Mark those programs that are the most meaningful and then evaluate them again in a few days. A good strategy will begin to materialize. You can’t do it all, so pick the best for you. Then select your programs on the program selection sheet on the back of the registration form. You can buy DVDs of many other programs you can’t attend.

Now go to the Exhibitor list. Mark booths that you MUST see. Before the show ends, check your program book and visit those you missed. Staple a sheet inside this program and list products that you want to buy and seminars you must attend.

Tuck all your essential papers, etc. inside your program book and take it to the show. Now you are ready to enjoy! See you soon!