Sunday Programs
Those Cute Asian Style Faces
Lisa Hart
In this one-hour intensive seminar, Lisa will go over visuals on how to build an Asian-style muzzle. You will learn how to fit the muzzle to any breed and to get the shape to hold for 6-8 weeks! She will show you how to build the muzzle using anatomy to sit correctly so you can achieve that perfect symmetrical, polished teddy look that so many clients desire.
From Scruffy to Snuggly: Achieving the Perfect Teddy Bear Trim for Goldendoodles
Stephanie Swasho
Join Stephanie for an engaging and informative seminar, where attendees will learn the essential techniques and tips for achieving the coveted teddy bear trim, a popular grooming style that enhances doodles’ adorable features, as well as a detailed discussion on the best tools and grooming products to use for achieving a flawless finish.
All About Those Faces
Elizabeth Gibbs
Ever struggle with different hair types and picking what style to put on a pet trim? This class is for you! Elizabeth will cover different hair textures, styles, balance, and what tools/products work best for each hair type. The right face makes all the difference to create the perfect pet trim. From drop-coated to curly, we got you covered!
Faced With a Doodle
Rachel Colant
The face is the first thing a client notices in a haircut, but when an overgrown doodle walks into the salon, creating the perfect look can quickly feel overwhelming. In this class, Rachel will teach you to approach doodle heads with confidence by breaking down their facial features into key reference points, making grooming easier no matter the length. She'll also share her tried-and-true grooming techniques and client communication tips to keep even the pickiest doodle owner satisfied.
How to Enhance Your Business Through Enrichment-Based Grooming
Samantha Palya
What is enrichment grooming and should your salon consider this option? How does enrichment add to your environment, your business, and your business’s bottom line? Are you a solo groomer looking to add revenue but not add dogs to your day? Is turnover for employees and clients high? Are there too many injuries and exhaustion within employees? During this hour, you will learn how enrichment grooming adds to your customer and employees grooming experience, brand, culture, and profits. Learn who can benefit from adding this program to your salon or business.
Dealing With the Delusional: Groomer Edition
Kelsey Ann Sexton
Ever feel like you’re your own worst enemy? Do you overbook yourself and burn the candle at both ends? Are you striving for perfection and chasing your tail? As groomers, our work can be a direct reflection of our physical, mental, and emotional wellbeing. In this class, Kelsey Ann Sexton will teach you self-care skills and how to incorporate habits that will help you avoid burnout. Start taking care of yourself and leave the tail-chasing to the dogs!
Just the Faces: Westies and Bichons
Guzal Adekoje
In pet grooming, clients often ask for breed standard facial expression because it is the face that represents the look of the breed the most. Here you’ll learn how to create the perfect Bichon head and how to achieve that round face on a Westie. Both breeds have round heads, but you have to apply different scissoring techniques to achieve that round look since these breeds have different types of hair. Both haircuts can be challenging in their own way, but will be way easier to execute after you learn a few tricks.
Subtle Changes With Super Styling Sessions
Sue Zecco
&Jay Scruggs
Thinking about entering a grooming contest? Looking to be the best you can be, a step above your competition? In this seminar, Sue and Jay will take already groomed dogs from the contest ring and show you the little tweaks that will make a difference in your placement or put you a league above your business competition.
Marketing Yourself Through Photos
Anna Stowell
Want to learn how to build a portfolio of your work through photos? Let Anna show you how to brand yourself, track progress, and market yourself to potential employers or employees! You can target your ideal clientele by showcasing your work. The “Doodle Queen” herself has done all this to build up her 42k plus followers! She is excited to also share her best tips and tricks for angles, lighting, cameras, backgrounds, and more!
Efficient Grooming: How to Speed Up Your Process Without Compromising Quality
Lis Johnston
Maximize your grooming efficiency with GroomTeam USA’s Lis Johnston! In this seminar, Lis will share valuable time-saving tips and techniques honed from her experience running successful grooming salons and training many now-master certified groomers. Learn how to streamline your grooming process without compromising quality, ensuring a more efficient workflow in your grooming routines.
Spruce Up Those Shortcuts
Madeline Rothwell
Join Madeline in this informative seminar where she will demonstrate how to add personality to those shorter pet trims. From poodles to doodles and everything in between, her tips and tricks can be applied to almost any groom!
Developing a Marketing Calendar: Consistency is Key
Amanda McGrath
In this seminar, participants will learn the importance of creating a structured and consistent marketing calendar to keep their grooming business top-of-mind for potential and existing clients. A well-organized marketing plan helps groomers stay focused, reduces last-minute scrambling for content, and ensures a steady flow of communication with their audience. By the end of this class, attendees will have the skills to develop a customized marketing calendar that keeps their business visible, improves client engagement, and ensures long-term growth.
The Winning Edge: A Guide to Everything You Need to Know About Shears
Nick Sklar
Do you know the difference between convex and beveled shears? What about the variety of thinners available to you? Take your scissoring work to the next level and learn more about your equipment, from the basics through advanced tips. In this seminar you will learn about the variety of equipment available, how to take care of it and how to make it work for you. Explore the proper ways to select, use and maintain your equipment so that it endures the test of time.
Discovering Focus: Systems and Techniques for the Neurodivergent Groomer
Stephenie Calhoun
Neurodivergent groomers have a lot of super powers but sometimes the universe needs to throw some kryptonite at us. Let’s have a discussion about our kryptonites in the shop or mobile salon and let's see if we can find our own kryptonite systems.
Basics of Bichon Grooming
Elizabeth Gibbs
In this hour with Elizabeth, you will learn how to execute a salon-style Bichon trim and more! You’ll also learn quick tips on prepping, tools, and how to make this trim manageable for your clients.
The Regal Schnauzer
Lisa Hart
Lisa will demonstrate her favorite breed from start to finish in the breed standard trim. The iconic Schnauzer is known for its classic profile and expressive eyebrows. During this class she will cover anatomy, clipping lines, and head styling to achieve balance, showing you how to confidently execute this fun groom!
For Your Reference
Rachel Colant
It's easy to be overwhelmed by the big picture. Reference points are the solution! Developed out of necessity during Rachel's experience in a high-end salon known for its fancy haircuts, this game-changing approach breaks each groom into small, manageable sections using key anatomical landmarks. Rachel's reference points are simple, memorable, and highly effective. In this seminar, you'll learn how to simplify your grooming process by focusing on smaller areas, working with greater precision and confidence, ultimately reassembling the parts to create a balanced, cohesive groom with ease.
Confessions of a People-Pleasing Pet Groomer
Kelsey Ann Sexton
"Yes, I can fit Fluffy in," "Sure, you can pick up late," "Yes, I will waive the fee.” Does this sound like you? In this class we will go over lighthearted issues that arise, caused unknowingly by us trying to please everyone. Going from customer servant to customer service, Kelsey Ann will discuss steps to incorporate boundaries to please you, which, in turn, builds wonderful customer relationships.
What's Your Worth, and Is It Worth It for Them?
Jameson Kon
If a potential client is a job you're about to apply for, what can you write on your resume that will make you stand out for them to hire you, in this case, as their personal groomer? Are you charging enough for what you're doing? What If you're having challenges in raising your rates and don't know how to proceed? This class will discuss how you can impress your clients with your own resume, including how you can raise the rates for your more tenured clients or how to attract new clients with your newly acquired skillsets. This is your time to showcase your worth to your clients!
Welcome to Self-Care and Wellness for Groomers
Chris Anthony
You will learn that taking better care of yourself is not only allowed, but easier than you thought. We take such pride in taking care of our families and the pets in our care that it’s easy to not realize that taking better care of ourselves is actually the first step in taking better care of others. Meditation, better diet, exercise, stretching out before our day? We’ve got you! And, more importantly, you’ll leave knowing that YOU’VE got this!