Burnout—we’ve all felt it at one point or another, or heard the term thrown around. This is an insidious problem that can slowly creep into any part of our life. One does not simply wake up burnt out, it takes time. Learn what to look out for, in both our grooming and personal life, and some simple tools to take home to combat it and stop it before it starts.
This seminar will provide a detailed look at shedding hair and fur, including the science behind it. Dave will teach you how to debunk common myths, avoid false product claims, and manage customer expectations. Learn how to educate customers about shedding pets and develop an effective plan to stay ahead of this ongoing dilemma through personalized coat maintenance programs.
In this class, Judi goes over how to properly maintain your mobile salon from tires to generators and everything in between, such as proper clipper and dryer maintenance. If you have to reschedule clients and reset routes at the last minute it costs your business time and money, which can all be prevented. There are always those unexpected repairs that are inevitable in our business but staying ahead of the game will keep you from shutting down for days or weeks. Judi will go over the proper maintenance schedule for all your equipment and how to work it into planned time off or vacation.
This session will be a demonstration of technical skills using shears. Jonathan will demonstrate his well-known thinning shear "Scissor Over Comb Technique." He will also demonstrate straight and curved shears for scissoring curly coats and how to add contouring to your grooming for added style and flair.
Do you have days where you wonder how you will survive? Days where you are too busy and overwhelmed? Days where you wonder how you will stay open because you are slow? Never know what your schedule will be like next week or next month? Have clients that come every few weeks, then some that come once a year? Angela Kumpe will tell you how to take control of your schedule, as well as how she totally changed her own business and how you can too!
In this seminar, Jay will demonstrate how to sculpt Schnauzer eyebrows to perfection using a couple of different methods and how to blend the body into the skirt without leaving definition in the coat. Jay will also go over how to clip and blend without leaving clipper marks and how to bring the Schnauzer coat back to a more natural looking length.
Groomers are faced with multiple inquiries and personalities when offering a service to the public. Is your salon set up for success to handle these “delusional” requests? “Can you fit her in today? Is my dog done yet? Why so expensive? Can I pick up after hours? Don’t poodle my doodle!” We hear these comical and frustrating requests often. In this seminar you will learn how to go from “Customer Servant” to “Customer Service” by structuring your salon to be prepared for whatever delusional demands clients can come up with.
Time, there is never enough of it in a day for any of us. The small business owner wears many hats and has their hands in everything. Time management skills are a requirement for a successful business. Learn ways to utilize your time more wisely and profit from it. These 10 time hacks will help you grow your business, increase your bottom line, relieve some of your stress, and allow you to make more time for yourself.
How much should you charge for your grooming services? We all want to know the answer to this question! The answer is in your budget! In this powerpoint workshop, Michell Evans, The Grooming Tutor, will walk you through the process of creating a business budget for your salon. This workshop will help you determine what you need to charge in order to not only meet your goals, but live the life of your dreams!
Dental disease can be the source of many other, bigger health problems. Come learn about different methods to care for and clean pets’ teeth, as well as some of the myths around the marketing of some dental products. Dr. Cliff Faver will discuss the difference between cosmetic cleaning as well as a true medical prophy and things to look for when evaluating the teeth. A groomer can play an important role in the overall health of the pet in observing dental issues. Dr. Cliff will also go over some of the legal issues surrounding teeth cleaning in a salon setting.
Grooming can be grueling on the body and mind. Join Amanda Fouche, the Fit Groomer, for her best tips in unleashing YOUR potential through a healthier lifestyle—inside and outside of the grooming salon! In this one-hour class, you will receive the encouragement and guidance you need to better yourself and your career. You will learn ALL things healthy grooming!
Are your Poodles looking plain? Anne will share her tricks to add pop to Poodle trims! With years of competing, she has taken her knowledge and transferred it to her pet clients. Learn how to set lines, scissor, and bring your Poodle trims to the next level!
Where to begin? Mindy Dinwiddie will walk through the Asian Fusion cut that made her into the Doodle Modern Styles Special Edition. From the first brush to the last cut! Learn the how to make those cute faces that everyone is going crazy over.
Are you having a tough time keeping your Cockers mat-free? Do you know where to set your lines? Learn Cocker pet trims that follow correct breed profiles as well as variations that make life easier for you and the owner. Sue will give you tips on quick pet trims for this popular breed and will also review a few carding techniques. You won’t want to miss this fun, informative demonstration.
It’s no secret that pet styling is a physically demanding profession. We like what we’re doing, and most of us hope for long grooming careers. However, there are things that can make grooming uncomfortable at the very least, if not impossible. Back, neck, and shoulder problems abound. Respiratory illnesses are not uncommon. Repetitive motion disorders plague us, and many old-timers are wearing hearing aids. Many of us think we are “Super Groomers” and these physical ailments will never happen to us. Think again! Teri will share simple ergonomic techniques, sanitary procedures, and safety measures that should be in place in all salons to prevent issues that can cut your career short.
Not just for the Mobile Groomer, but the entrepreneur-minded! In this session, you will learn how Jill Hailey took her love of dogs and used her self-taught business marketing skills and turned it into a multi-faceted dog grooming success story. You'll learn how, in just five years, she has grown her business to own eight mobile units, a brick & mortar salon, a monthly scissor and supply subscription, and a grooming supply company. Jill will share her "strike while the iron is hot" approach to tackling even the biggest venture, along with some tested and practical ideas for marketing and growth.
During this one-hour seminar, Ashley Julien will introduce you to the art of handstripping. She will cover hot topics such as how to incorporate handstripping into your shop and when to start handstripping a puppy. You will learn the difference in tools and how to properly use them. Ashley will discuss how to properly maintain a jacket and why knowing canine anatomy is important to setting patterns. Also, Ashley will go over topics like signs of handstripping gone wrong, when and how to use shears to mimic handstripping, different approaches to blending, and raking and shaping heads and furnishings.
Angela Kumpe will share several timesaving methods for drying times in your salon, mobile or house-call service. On average, bathing and trying times are equal to or more than actual grooming times. By cutting your drying time you can gain time for other services or more grooms per day in your grooming business.
Pet owners are more informed and the grooming industry is exploding. This seminar will explore how to address the new segment of pet owners and explore services and enhancements for your grooming business. Growth is essential and pet owners are the secret to your success!
Cats can be tricky to work with, and what happens if you groom by yourself, or your assistant calls out at the last minute? Learn about working with a cat's temperament, body style, anatomy, and behaviors in order to choose the appropriate handling techniques and grooming services for each cat, as well as how to execute these techniques by yourself. This lecture includes a live demonstration.
Jay will demonstrate products that will help reduce shedding and remove that "client-irritating" undercoat. He will also examine how to trim the Golden Retriever and get a more natural finish by using thinning shears. “This will satisfy the customers that insist their Golden be shaved," says Jay.
Trending now in the grooming industry; getting back to a more connected way of grooming. Consider the whole animal, body, mind, and spirit. Learn the ways of compassionate handling, understanding natural product selections, building a holistic atmosphere, staying grounded and balanced while dealing with difficult pets, and how to educate your clients on why you are following this philosophy. Take a new look at the compassionate holistic groomer.
Are you dye-ing to find unique ways to bring creative art into your salon or in the competition ring? Creative grooming comes in all forms and abstract design/coat carving is a temporary way to elevate your pet grooms. Abstract design allows your creative spirit to flow and, in just a few short weeks, the coat grows back, giving you another blank canvas! Learn how to design a pattern, create symmetry, add depth and dimension, and about products and accessories that will enhance your design!
In this entertaining mobile seminar, lean how to have some fun as a mobile groomer and how to keep the same clients happy for years to come. Also, Adriane will cover some of the pros and cons of scheduling your way around all the different neighborhoods. So, let’s talk mobile!
There are so many potential seminars that don’t take place at a trade show simply because they wouldn’t fill up an hour. Now, Cheryl will take several important business-related topics and mash them all into one seminar. This fun, fast-paced class will cover all sorts of business tips, tricks, and tidbits. Cheryl is a straight shooter who has no problem getting to the point to give you a seminar that will be jam packed with great business-building information.
In the world of terriers, learn the proper way to groom wire-coated breeds for the pet owners. You will see live demo using the right tools for that terrier in mind…don’t miss this seminar!
Are you drowning in bad doodles and fantasizing about not accepting new doodle clients? In this class, we break down how to solve the doodle problem once and for all. Learn how to find good doodle clients and get them on a regular schedule. In this customer service-based class, we will cover how to talk to doodle owners using keywords and phrases, go over common doodle scenarios, and make you a doodle owner expert.
Tired of the same Poodle pet trim in your salon? Shannon will show you some ways to put some pizzazz in your Poodle pet trims. She will demonstrate some timesaving techniques that will showcase your expertise and are easy for your clients to maintain. A quick and trendy Poodle pet trim can be a great way to advertise your talent.